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Ashish Dhawan: AWS plans to develop in India by utilising cloud

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Amazon Web Services (AWS) is targeting development in the crucial Indian market by tapping significant potential in industries such as financial services, media and entertainment, and telecom, according to a senior company executive.

According to Ashish Dhawan, AWS’s MD of enterprise, mid-market, and global business in South Asia, this is the confluence for digitalisation in India, and AWS is seeing a significant shift toward clients investing in cloud technologies. “AWS is growing its footprint in India, and we are committed to investing in India and putting the power of AWS Cloud directly in the hands of our customers, our partners, and developers,” he added.

Mr. Dhawan went on to say that India was a crucial market for Amazon Web Services, and the company’s launch of its second region (Hyderabad) here is proof that it is witnessing increased customer demand and is investing to meet that need.

According to Mr. Dhawan, last year was a fantastic year for clients shifting key workloads such as SAP to AWS, and the business also saw new investments in analytics and machine-learning workloads. For example, he said that HDFC Life had developed Atom, a data platform that leveraged AWS Cloud to analyse consumer expectations and connect effectively with customers across various channels.

According to Dhawan, there has been a lot of movement in analytics and machine learning this year. Users are taking a data-driven and innovative approach to running key workloads such as SAP and other applications on Amazon Web Services, which implies greater application migration and modernization. He says these are two growth areas: the first is application transfer and modernization, and the second is data-driven workloads.

It’s anyone’s guess what improvements Amazon Web Services will offer once they start using cloud technologies.

NEWS SOURCE

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